Cold Email Launch Checklist

Complete all critical items before sending. Links to each checker are included.

0/21

items complete

0/15

critical items

15 critical items remaining

Domain setup

0/4

Domain is at least 30 days oldRequiredCheck

Root domain redirects correctly (http → https)RequiredCheck

www subdomain also redirects correctly

SSL certificate is valid on root domainRequired

Authentication

0/4

SPF record published and validRequiredCheck

DKIM record published (correct selector)RequiredCheck

DMARC record published (at least p=none)RequiredCheck

MX records configured correctlyCheck

Tracking & infrastructure

0/4

Tracking domain has correct CNAMERequiredCheck

Tracking domain has valid SSLRequiredCheck

Tracking domain NOT proxied through CloudflareRequiredCheck

Tracking domain is separate from primary domain

Mailbox warmup

0/4

Inbox has been warming for 21+ daysRequiredCheck

Warmup had human interactions (opens/replies)Required

Volume was ramped graduallyRequired

No spam signals during warmupRequired

Pre-send checks

0/5

Domain not blacklisted on any RBLRequiredCheck

Sending IP has a PTR record (rDNS)Check

Daily send limit set below safe thresholdRequiredCheck

Reply routing tested and working

Unsubscribe / opt-out mechanism in place